How to break the market

According to the “State of Scientific Instruments Import Status Analysis” report of Vice Chairman Li Yueguang, in 2012, imports of scientific instruments were approximately US$22.64 billion, exports were US$10.27 billion, and the import and export deficit was US$12.37 billion. The three types of data accounted for 58.2% of the total instrumentation industry respectively. 46.8%, 73.2%. Among the six categories of instruments for experimental analysis, electronic measuring instruments, medical instrumentation, optical instruments, testing machines, and geodetic special instruments, optical instruments have the largest proportion of imports, accounting for about 6 billion US dollars. Test machines and medical equipment ranked second, accounting for about 53-54 dollars respectively. Among them, the greatest deficits in import and export of experimental analytical instruments accounted for approximately US$4.2 billion.

According to the current situation in the domestic market, the reasons are as follows: 1. The domestic manufacturers have limited technology and insufficient capacity. Some high-end instruments are still blank areas in China; 2. Domestic equipment performance, indicators, and parameters do not meet international standards, and their stability is poor. 3, China and Europe and the United States in the market operation, application performance, method research gap; 4, high-end users do not understand the domestic equipment, domestic manufacturers lack of confidence.

How to find a breakthrough and break the previous market structure, experts give suggestions. 1. Improve the reliability and automation of existing products and improve the after-sales system; 2. Select high-end users to achieve breakthroughs in the application of some key products; 3. Import and substitute as the focus of attention, tracking objects, from a large number of imported users Seek for business opportunities; 4、Integration of industry, academia, and research with a reasonable division of labor and collaboration to build a complete industry support and service system; 5、Innovate business models and explore new paths for industry development.

Under the background of relative saturation of the market and fierce competition, if domestic manufacturers want to narrow the gap with foreign advanced levels, they need to find and recognize gaps, learn modestly, strive to innovate, constantly improve and self-upgrade, and make timely strategic adjustments according to market demand. It is invincible.