FAW Car Sales Vice President: Will Not Abandon the Market of Top 100 Counties

The "2004 National Top 100 Autograph Exhibitions for Counties and Cities" has attracted many domestic mainstream car companies. FAW Car, as one of the exhibitors, took Mazda 6 to participate in the exhibition. How does FAW Car see this tour? To this end, our reporter recently interviewed Yu Hongjiang, deputy general manager of FAW Car Sales. Reporter: As a famous FAW car manufacturer in China, FAW Cars, with its "General" Mazda 6 series exhibitors, showing that FAW Cars attach importance to this tour. What is the original intention of the FAW Cars exhibitors? Yu Hongjiang: For this event, FAW Car was very concerned and highly appreciated. This stems from the following four aspects: First, large scale. The event involved 10 cities and counties in China and attracted more than 40 auto brands. This scale, even in some capital cities in the international auto show is rare. The second is targeted. This event directly targets the top 100 most powerful local economic development in China, and it is forward-looking and pragmatic. These areas have the most extensive population of auto consumption, and they are the most promising automotive target consumer market. The third is more flexible design of activities. Manufacturers' theme day activities, on-site car auctions and other activities are very characteristic and will become real fan festivals. Fourth, the effect of communication is good. The event organizes a powerful media portfolio and provides follow-up coverage of the tour. It will cause sensational communication effects in the automotive industry. This will greatly help manufacturers increase their awareness and acceptance in these target markets. Reporter: Would you please tell us about the evaluation and suggestions for this event? Yu Hongjiang: This event is a model work of "Media set up a stage, a vendor singing a show." I firmly believe that the integrated exhibition model, which is planned by China Auto News and integrates “parade, display, and dissemination”, will effectively promote the economic development and automobile consumption in these regions and stimulate the current relatively flat market. Speaking of suggestions, we sincerely hope that this media and manufacturers’ joint and interactive marketing activities can be carried out in a long-term, standardized and systematic manner, and gradually form a relatively fixed and more distinctive vehicle cultural activity, becoming users, vendors, and media supporting each other. Activity platform. Reporter: At present, many OEMs have focused their strategic objectives on large, purchasing cities and neglected small and medium-sized towns with certain purchasing power. What do you think about this phenomenon? Yu Hongjiang: In terms of market size, big cities have prominent advantages. It is normal for manufacturers to have a slant in the layout of these large-scale markets. But I don’t think any brand will give up the most potential market like Baixian County. For example, FAW Car Co., Ltd. has started its focus on "3+2" key areas since its establishment in 2003. It is centered around the "Cheap Yangtze River Delta Region, the Pearl River Delta Region, the Jingjintang Region, and Sichuan Province" and other car-consuming industries. Market, implement a comprehensive competition strategy. In other words, face to face competition with competitors in these representative markets. Reporter: What did FAW Car do in terms of sales network layout? Yu Hongjiang: FAW Cars not only paid special attention to the layout of the network, but also leaned on various aspects such as the supply of resources, the design and implementation of marketing campaigns, and the investment of costs, in order to maximize the target market share. At the same time, we also attach great importance to the layout of the network for small and medium-sized cities. On the one hand, these markets have great development value and are incremental markets. At the same time, we emphasize "users first," and we must build outlets based on the principle that users can purchase and maintain them nearby. For example, Zhongruian, Cixi, Shaoxing and other places in the top 100 counties all have our 4S brand franchise stores. Reporter: Are there any special marketing activities planned during this tour? Yu Hongjiang: In this event, FAW Car will use distributors from all regions as the main participants. FAW Car will encourage distributors to implement differentiated and integrated promotions that can truly benefit users through various methods and policies. For example, there are special marketing activities such as car courtesy, award-winning test drive activities, real owners and potential user interaction, and user driving classes. (Deng Fei)

PHJ0820 H Beam Assembly Welding and Straightening Machine

PHJ0820 H beam productions line is suitable for making conventional H beam. H-beam generally consists of a web plate and two flange plates. Width of flange plate is 150--800 mm.Height of web plate is 160--1500 mm.

H-beam vertical assembling, welding and straightening machine is also called: H beam multi-function integrated machine,H beam 3 in 1 machine,H section steel Assembling-welding-straightening machine. H beam Assembly,welding and straightening machine is a high-efficiency equipment for the production of welded light duty H-beams. It can simultaneously complete H-beam assembly, submerged arc welding, and flange plate welding deformation correcting on the same machine.The machine occupies a small area which can save installation space. It saves the hoisting and turning time between each process with single machine,then the efficiency is greatly improved, and the cost is reduced. It is a high-tech, economical and practical H-beam production equipment.

The features of China Famous Brand Zhouxiang H section steel Assembling-Welding-Straightening machine:

1. The H section steel assembly welding and straightening machine adopts the structure of the Heavy-duty steel structure box frame which the invention patent has been applied, the web and flange plates are automatically centered and positioned, which significantly improves the assembling accuracy and assembling efficiency.

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